Filed under: Marketing Tips
RE/MAX OA – @remaxoa – 1980 followers
Official Twitter page for RE/MAX Ontario-Atlantic Canada. As the #1 Brand in #realestate – Let us provide you with insight & info for all your #realestate needs
REMAX Western Canada @remaxwesterncan – 3474 followers
Sutton Group – @SuttonGroup – 2088 followers
100% Canadian Real Estate Company. Find us on Facebook at facebook.com/suttongroup
Coldwell Banker – @coldwellbnkr – 25608 followers
Real estate news, tech and info tweets from Lindsay Listanski at Coldwell Banker Real Estate LLC in Parsippany, NJ
CENTURY 21 Canada @CENTURY21Canada – 3387 followers
Welcome to CENTURY 21 Canada – Connected to More. Connect with local real estate experts across Canada; get news and views and more.
Keller Williams – @kwri – 16521 followers
The official Twitter page for the second largest real estate company in the United States. Tweets come from Amber P. at the HQ in Austin, TX.
(more…)
January 27, 2012
TheRedPin.com – @TheRedPin – 1652 followers – #Toronto’s Only One-Stop Condo Destination. New & Pre-con Projects with Floorplans, Amenities, Schools, Local Info, Investment Stats etc. #RealEstateInvesting
RealNet Canada Inc. – @RealNet_Canada – 2213 followers
Building Industry & Land Development Association (BILD) – @bildgta – 1741 followers
We are the voice of the residential land development, home building and professional renovation industry in the Greater Toronto Area with over 1350 members.
VancouverCondominium @Vcondominiums – 224 followers
Condo Market Trends in Vancouver, BC (more…)
January 25, 2012
Sources Of Real Estate Sales Professionals On Twitter
Since your fellow local real estate sales professionals should be your number one target for finding buyers and sellers you need to know where to find them. I’ll focus on presenting sources for the Toronto and the Greater Toronto Areas but many examples will be applicable regardless of where you’re geographically located. Many of these sources are also great places to find real estate investors and local buyers and sellers directly.
Below are the sources including their Twitter name, the number of current followers each source has, and the bio for their Twitter account: (more…)
January 23, 2012
Where To Look For Local Buyers And Sellers On Twitter
As we’ve mentioned earlier, there are three types of people you want to seek out on Twitter:
- Home Buyers and Sellers
- Real Estate Investors
- Referral Partners
For now I’ll focus on where to find local home buyers and sellers. The very best spot for finding these people is (more…)
January 20, 2012
If you identify any people you’ve followed who seem to be exceptions to these rules, or who have the great Twitter account attributes mentioned above, your best bet is to create a Twitter List specifically for these people, add them to this list, and then unfollow them. Doing this allows you to keep track of these peoples’ activities on Twitter without completely severing your connection with them permanently. You can still watch your list to see if there are any tweets from these people, indicating they are back from their absence. (more…)
January 18, 2012
After waiting a few days for someone to follow you back who hasn’t yet reciprocated your follow, it’s best to look at their overall Twitter profile and their history using Twitter to see if they’re worth waiting for a “follow back”. Look at their Twitter profile overall and assess the following factors:
- Do they have a large number of Twitter followers?
- How often do they send out Tweets?
- How many Tweets have they sent total?
- Do they follow lots of other Twitter users?
High numbers in any of these areas are very positive things to have in a Twitter account. The higher the numbers in any of these areas, the better. The better a person’s Twitter account is, the longer they’re worth waiting for a Follow from them.
Inevitably, you will follow people that are (more…)
January 16, 2012
This revised profile clearly outlines this person’s real estate credentials and what areas he focuses on and is expert in. His bio gives a sweeping sense of his background and track record (over 1000 homes sold since 1995) and one of the perks of listing your home with him (free home staging). You can see he is very active on Twitter, having sent out over 1000 tweets. Evidently he has a lot of followers, any of whom could be buyers or know someone who is looking for what he offers. Since he following so many people he is also in touch with what over 13,000 people are doing.
The other advantage of having the keywords “Surrey”, “Guildford” and “Newton” in his names is that his Twitter account will come up in Twitter searches for these keywords. (more…)
January 13, 2012
Whenever you follow someone on Twitter, Twitter sends that person an email notifying them they have a new follower. The email looks like this:
From: Twitter
Subject: Your Name (@YourTwitterAccount Name) is now following you on Twitter!
Here is an example of poorly designed Twitter profile from an actual BC real estate professional who followed me (only the Your Name and Twitter Account Name have been changed): (more…)
January 11, 2012
Follow You, Follow Me
After you’ve written your Twitter profile’s bio and sent a few tweets (initially, the more tweets, the better) you then need to start networking on Twitter. As with how Google views a brand new real estate website, right now you have zero visibility on Twitter with your prospects and potential referral partners. So you need to go out and start pounding some information highway pavement on Twitter, so to speak.
Initially, by far the best way you get people interested in following your Twitter account is by (more…)
January 9, 2012
Mixing Up Your Tweets
While your business Twitter account should be mostly focused on business, there’s no reason you can’t throw out the odd tweet that is humourous, interesting, inspiring, or otherwise worth your audience’s attention that isn’t necessarily directly about real estate.
For instance, tweets are the perfect place for sending out inspiring or interesting quotations. You can find great quotes that subtly give your views or opinions on things somewhat related to real estate such as marketing. One of my favorite marketing quotes is by the well known investor and author of Rich Dad, Poor Dad Robert Kiyosaki: “a poor product with great marketing will always do better than a great product with poor marketing”.
For identifying with the multitudes of real estate professionals operating on a shoe-string budget I might also tweet a quote by Apple co-founder Steve Wozniak: “All the best things that I did at Apple came from (a) not having money and (b) not having done it before, ever.“ Don’t ever be afraid of tweeting some timely humor either. If you’re ever stuck in traffic you can tweet one like this out: “Why do they call it rush hour when nothing moves?”. (more…)
January 6, 2012
Previous page
