Real Estate Internet Marketing Training: Optimizing Twitter For Your Real Estate Business Part 15

January 13, 2012

This revised profile clearly outlines this person’s real estate credentials and what areas he focuses on and is expert in.  His bio gives a sweeping sense of his background and track record (over 1000 homes sold since 1995) and one of the perks of listing your home with him (free home staging).  You can see he is very active on Twitter, having sent out over 1000 tweets.  Evidently he has a lot of followers, any of whom could be buyers or know someone who is looking for what he offers.  Since he following so many people he is also in touch with what over 13,000 people are doing.

The other advantage of having the keywords “Surrey”, “Guildford” and “Newton” in his names is that his Twitter account will come up in Twitter searches for these keywords.

Following/Unfollowing On Twitter

Now that you have a compelling bio, you need to start looking for and finding  prospective clients.  First, you must understand in detail more on how Following/Unfollowing works on Twitter.

Initially, Twitter allows you to follow upto 2000 people total and upto 500 people per day.  If you reach the maximum for either total or number of follows per day Twitter will block you from following any more people.  If you reach the 2000 following limit and haven’t got the same or more number of people following you then you’ll have to unfollow some people.  Again, there are limits with unfollowing people: you can only unfollow 500 people per day.

If someone you follow hasn’t followed you back then it’s a good indication that they aren’t interested in what you offer professionally.  How long you should wait before unfollowing people who haven’t followed you is debatable.  Some people use Twitter daily while others less often.  Some people go through their list of followers at least once per day and follow back the people that interest them.  Some people may only do this every few days or once per week.

Filed under: Marketing Tips,Networking Tips,Social Networking

Tags: Internet Marketing, internet traffic, lead generation, online real estate training school, real estate lead generation, real estate school, traffic