As the saying goes, “necessity is the mother of invention”. Also true is the cliché: “when the going gets tough, the tough get going.” So if you’re going through a rough patch, regroup and rethink your entire business. I strongly advise you to take all of your marketing efforts online because they can be so effective and yet cost so little relative to traditional ways of advertising. Now that we’re getting into the winter months there’s no better time to expand your knowledge of e-commerce based real estate by taking one of my continuing education courses, either online or in-person.
“I now know that I’d rather invest in entrepreneurs who have experienced failure than those who think they’ll hit it out of the ballpark every time. I realize now that failure helps build those aforementioned calluses. They’re the marks of a tried-and-tested entrepreneur. The wisdom I’ve gleaned is a direct result of riding out uncertainty and bad times. Every entrepreneur will feel the unforgiving lash of failure, but I’ve come to see that how you handle failure is the truest indicator of future success.” – from Cold Hard Truth
People who fail do so not because they failed at something but because they gave up on themselves. That is the truest and saddest definition of failure. Giving up on yourself is the worst thing you can ever do in any aspect of life. People who give up on themselves start wallowing in self-pity, and self-pity is one of the most toxic and enervating things you’ll ever find in life. We learn the most from our failures, not our successes. What hurts is more memorable than what gives us pleasure.
In line with O’Leary, I believe uncertainty should be embraced, not feared. Ever so many people fear uncertainty. They’re the same people who embrace security. But why be overly concerned with security, especially if it negates your bigger thinking?
“And what is it we’re so afraid of? Loss? What else? The bank closes? You get sick? Your wife dies on a plane? The stock market collapses? None of these things happen. None of them! We worry anyway. Why?” – from Glengarry Glen Ross